Downtown Racine Corporation

We are the Downtown Racine Corporation

Our mission is to foster economic, social, and cultural diversity by stimulating business development, programming events, and marketing downtown to the community, developers, and tourists. It is our vision that Downtown Racine, with its scenic lakefront and historic Main Street, is the true heart and economic engine of our community; a vibrant and diverse destination to live, shop, explore, and conduct business.

We are a dedicated 501(c)3 nonprofit, that strives to continually enrich the vibrancy and appeal of Downtown Racine. With a focus on fostering a lively atmosphere for living, working, and leisure, we spearhead the economic development initiatives, enhance the environmental and aesthetic appeal, and actively market our downtown to both residents and tourists alike.

Our event programming is central to bringing life and energy to the heart of Racine. In 2018, we proudly joined the ranks of over forty Wisconsin Main Street Communities, a designation that grants us access to an array of educational resources, training, and tools crucial for our revitalization efforts.

As the sole organization wholly devoted to the prosperity and dynamic spirit of Downtown Racine, we are committed to ensuring that it not only thrives but also becomes a beacon of community and innovation.

Recent Achievements of Downtown Racine Corporation (DRC):

  • Dynamic Business Expansion: We have been instrumental in significantly growing downtown business presence with an impressive influx of new establishments: 23 in 2019, 10 in 2020, 33 in both 2021 and 2022, and 11 in 2023. This growth has culminated in Downtown Racine now proudly hosting over 100 diverse restaurants, pubs, retail shops, galleries, and 3 museums.
  • Event Central: In 2023 alone, we organized and hosted more than 80 free events, attracting over 38,500 visitors to Downtown Racine, thereby fostering community engagement and local tourism.
  • Prestigious Designations: We are honored to be recognized as a Wisconsin Main Street Community and an affiliate of the Main Street America™ program by the National Main Street Center, underscoring our commitment to revitalizing and preserving historic downtown areas.
  • Art and Culture Pioneer: For 22 consecutive years, we have uniquely positioned ourselves as one of the few communities nationwide to host a public art project annually, demonstrating our enduring commitment to cultural enrichment and artistic expression.

BOARD OF DIRECTORS

Chairman
Tim Mason, Express Personnel
Vice Chairman
Austin Schultz, Plumb Gold and Plumb Silver
Secretary
Tricia Blasko, Racine Art Museum
Treasurer
Barry Fries, Johnson Financial

 

MEMBERS AT LARGE

Dimple Navratil, Dimples Imports, Chair of Business Support
Michelle Sweetman, SC Johnson, Chair of Main St. Committee
John Rooney, Commissioner of Public Works, City of Racine
Jeff Coe, 1st District Alderman
Casey Morgenson, Racine County
Marci Bruley, Marci’s on Main
Ralph Malicki, Malicki’s Piggly Wiggly
Tim Ryan, Mt. Royal Investment Group
Eric Dogans, 2 SwiftSuits
Corey Coleman, Be Plush
Travis Gitter, Hotel Verdant
Scott Monroe, Riverside Marine
Meagan Petersen, Reefpoint Brew House
Megan Haapanen, Lakeview Pharmacy of Racine
Janna Parr-Coca, Tangles Salon Studio
Doug Geurts, Hovde (Breakwater 233)

CONTACT INFORMATION

Executive Director
Kelly Kruse
Email: Kelly Kruse

Public Relations & Office Manager
Lisa Shockley
Email: Lisa Shockley

Events Manager
Yolanda Coleman
Email: Yolanda Coleman

General Information 
events@racinedowntown.com

VISITORS INFORMATION CENTER

Downtown Racine Corporation Office
425 Main Street, (262) 634-6002

Volunteer

Be a part of the vibrant heart of Downtown Racine! As a dedicated non-profit, we at the Downtown Racine Corporation are proud to host over 80 events annually, all made possible by the invaluable support of our volunteers. With a diverse array of opportunities suitable for all ages, your contribution can make a significant difference. Whether it’s assisting at beer tents during our lively First Fridays, selling raffle tickets, or even engaging the younger ones in monitoring bounce houses, there’s a place for everyone to be involved.

Volunteering with us is not just about lending a helping hand; it’s about being an integral part of a community that thrives on collaboration and spirit. Our small but passionate staff relies heavily on the support of volunteers like you to bring these events to life. Your involvement is key to the success and continued vibrancy of Downtown Racine.

So, if you’re looking to make a meaningful impact, connect with your community, and be a part of something truly special, we warmly invite you to sign up as a volunteer. Together, let’s make Downtown Racine a dynamic and joyous place for everyone to enjoy!

Please email: events@racinedowntown.com with name and phone number.