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Small Business Saturday
November 24, 2018
During this time of year, Downtown Racine radiates with holiday spirit. Between the 30-foot Community Tree with over 18,000 lights on Monument Square, to the streets lined with holiday décor, shopping downtown is a magical experience unlike anywhere else.
On November 24th, you’re invited to feel this magic for yourself during Small Business Saturday in Downtown Racine. With a vast array of unique galleries, boutique shops and family owned restaurants, Downtown Racine is filled with small business owners ready to welcome you into their establishments. When you shop downtown, chances are you will have direct contact with the owner, which is a connection that doesn’t happen with “big-box” retailers.
Since January of 2017, 40 new businesses have opened in Downtown Racine, with 20 having opened since last year’s Small Business Saturday. Here are just a few notable new businesses to check out on November 24th:
- Orange Thread Collection – 210 3rd Street
- As Time Goes By Antiques – 223 6th Street
- Legacy on Main – 240 B Main Street
- Main Street Bakery – 328 Main Street
- Starship Records – 614 6th Street
- Racine Brewing Company – 303 Main Street
Small Business Saturday was started by American Express in 2010, and in the 8 days since it’s inception, U.S. customers have reported spending an estimated total of $85 billion at independent retailers and restaurants. Last year, it is estimated that 108 million shoppers came out to shop and dine at small businesses on Small Business Saturday.
Why Shop Local? Here are a few reasons:
- In Wisconsin, it is estimated that 1.2 million people, which is about 50% of the workforce in the state, works for a small business. Think about your friends and family who rely on the success of small businesses.
- Research shows that over 90% of small business owners contribute each year to their community through volunteering, donations and sponsorships. Shopping small is a great way to pay if forward.
- For every $100 spent at a local business, $68 of that stays right here in the community. Compare that to only $43 out of every $100 staying local at a national chain, and the impact of shopping small is clear.
Small business owners are the embodiment of the American Dream, and by supporting them, you too are a part of that dream. They are the ones that genuinely appreciate every dollar spent in their business. On Small Business Saturday, come to Downtown Racine and get to know these owners and their staff. Don’t forget to help spread the word by using #shopsmall and #downtownracine on social media to show your support for Small Business Saturday in Downtown Racine.